Tom Vogel's Blog

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  • In Tough Times, You Have to Leave Your Ego at the Door
    03.11.2025

    In Tough Times, You Have to Leave Your Ego at the Door

    The good times are over. Do we still have room for egos, office politics and power games? As a leader, you should leave your ego at the door.

    Written by

    Tom Vogel

    Active Reserve Entrepreneurship Leadership
  • 24 Years, 1200 Days: Inside Switzerland’s Active Reserve System
    02.07.2025

    24 Years, 1200 Days: Inside Switzerland’s Active Reserve System

    Security doesn’t come for free. In Switzerland’s active reserve system, everyone must contribute. For me, that’s a 20% side job since 2001.

    Written by

    Tom Vogel

    Active Reserve
  • One for all, all for one: Not Just A Motto, But An Attitude for Life
    23.06.2025

    One for all, all for one: Not Just A Motto, But An Attitude for Life

    Switzerland’s unofficial motto “one for all, all for one” guides leadership, teamwork, and resilience at work, in the military, and at home.

    Written by

    Tom Vogel

    Active Reserve Leadership
  • Preparedness Takes Time: Why Resilience Is Built Over Decades
    27.05.2025

    Preparedness Takes Time: Why Resilience Is Built Over Decades

    From military defense to energy and entrepreneurship, preparedness takes time. Long-term investment in preparedness beats short-term fixes.

    Written by

    Tom Vogel

    Active Reserve Clean Energy Entrepreneurship
  • Want Your Kids to Work Together? Teach Them Tactics
    06.05.2025

    Want Your Kids to Work Together? Teach Them Tactics

    Like it or not, oftentimes you have to put back your individual needs for the common good. That’s the foundation of tactics. A true story of how I explained it to my kids.

    Written by

    Tom Vogel

    Active Reserve Leadership
  • Why Switzerland Relies on Ordinary People in Extraordinary Roles
    21.04.2025

    Why Switzerland Relies on Ordinary People in Extraordinary Roles

    From parliament to the armed forces, the active reserve system consists of ordinary people in extraordinary roles.

    Written by

    Tom Vogel

    Active Reserve Crisis Management Leadership
  • Leadership Lessons from the Military for Entrepreneurs
    06.08.2024

    Leadership Lessons from the Military for Entrepreneurs

    Hands-on skills, crisis management, and planning with options are just some leadership lessons from the military I use every day.

    Written by

    Tom Vogel

    Active Reserve Crisis Management Entrepreneurship Leadership
  • How to Identify the Military Guys in Daily Life
    30.07.2024

    How to Identify the Military Guys in Daily Life

    You spot them by their attitude, not their uniform. That’s how you identify the military guys in daily life.

    Written by

    Tom Vogel

    Active Reserve Entrepreneurship Leadership
  • Connecting the Dots in Business Leadership: Lessons from the Military
    08.03.2024

    Connecting the Dots in Business Leadership: Lessons from the Military

    What makes great business leaders stand out? Connecting the dots. I learned this skill as an active reserve officer in the Swiss Armed Forces.

    Written by

    Tom Vogel

    Active Reserve Leadership
  • Active Reserve Duty: A Viable Alternative to Side Hustles
    02.01.2024

    Active Reserve Duty: A Viable Alternative to Side Hustles

    Active reserve duty is the Swiss-inspired alternative to side hustles that builds skills, networks, and meaning — far beyond extra income.

    Written by

    Tom Vogel

    Active Reserve
  • Why Military Planning Should Be Guided by the Worst Case and Not Politics
    19.05.2023

    Why Military Planning Should Be Guided by the Worst Case and Not Politics

    No amount of cyber capabilities and commercial drones will stop enemy hard power. Consider this in your military planning.

    Written by

    Tom Vogel

    Active Reserve
  • How Crisis Management Training Can Prepare You for the Worst
    01.04.2023

    How Crisis Management Training Can Prepare You for the Worst

    Crisis management training builds resilience before disaster strikes. Military methods can prepare teams for real-world emergencies.

    Written by

    Tom Vogel

    Active Reserve Crisis Management
  • Switzerland’s USP Has a Name: Its Active Reserve System
    13.09.2022

    Switzerland’s USP Has a Name: Its Active Reserve System

    The active reserve system brings together people from different walks of life, with different expertise and experience

    Written by

    Tom Vogel

    Active Reserve
  • 5 Military Lessons That Make You a Better Entrepreneur
    02.09.2022

    5 Military Lessons That Make You a Better Entrepreneur

    Discover how military training prepares you to lead a startup. Five military lessons for problem-solving, planning, and resilience.

    Written by

    Tom Vogel

    Active Reserve Entrepreneurship
  • Swim Against the Current: Why Thinking Long-Term Pays Off
    08.08.2022

    Swim Against the Current: Why Thinking Long-Term Pays Off

    What 15+ years in the military taught me: Prepare when others don’t. In crisis, those who swim against the current stay afloat.

    Written by

    Tom Vogel

    Active Reserve Crisis Management Leadership
  • Why I Am Hiring Military Guys
    17.04.2021

    Why I Am Hiring Military Guys

    Mission focus, adaptability, and speed—key traits for today’s complex and volatile world. That’s why I am hiring military guys.

    Written by

    Tom Vogel

    Active Reserve Leadership

About Me

Growing a company 📈 in uncertain times 🔥🧨 is like running a marathon — it demands grit, strategy, and resilience.

As a tech entrepreneur 💻, active reserve officer 🪖, and father of three 👩👦👦, I share practical insights and write about entrepreneurship, leadership, and crisis management.

When I’m not solving problems, I recharge and find inspiration in the breathtaking mountains 🏔️ around Zermatt 🇨🇭.

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