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  • Don’t Tell Me What Doesn’t Work, Build Simple Solutions That Work
    22.05.2025

    Don’t Tell Me What Doesn’t Work, Build Simple Solutions That Work

    Entrepreneurship is about making things possible, not discussing limitations. Focus on simple solutions that work and you will be fine.

    Written by

    Tom Vogel

    Entrepreneurship Leadership
  • Never Sacrifice Your Reputation for Money: A Founder’s Red Line
    16.05.2025

    Never Sacrifice Your Reputation for Money: A Founder’s Red Line

    Never sacrifice your reputation for money – even when the money is tempting. A real-world founder story about staying true to your values.

    Written by

    Tom Vogel

    Entrepreneurship Leadership
  • Why Capital Efficiency Matters to Startup Founders
    14.05.2025

    Why Capital Efficiency Matters to Startup Founders

    Capital efficiency means doing more with less. By historical standards, it’s still much easier today than it was for previous generations.

    Written by

    Tom Vogel

    Entrepreneurship
  • The Bright and Dark Sides of B2B SaaS RFPs: Lessons from the Front Lines
    07.05.2025

    The Bright and Dark Sides of B2B SaaS RFPs: Lessons from the Front Lines

    What founders and sales executives must know about the hidden risks and rewards of B2B SaaS RFPs.

    Written by

    Tom Vogel

    Entrepreneurship
  • Shared Leadership in Business: The Swiss Model Explained
    23.04.2025

    Shared Leadership in Business: The Swiss Model Explained

    The primus inter pares approach creates resilient, collaborative companies. Shared leadership is deeply rooted in Swiss culture.

    Written by

    Tom Vogel

    Entrepreneurship Leadership
  • Your Team Is Your Greatest Asset (And Your Biggest Cost)
    16.04.2025

    Your Team Is Your Greatest Asset (And Your Biggest Cost)

    The cheapest team is the one that can’t ship, sell or support. But your team isn’t just a cost factor, your team is your greatest asset.

    Written by

    Tom Vogel

    Entrepreneurship Leadership
  • How to Solve Problems Fast Without the Drama
    14.04.2025

    How to Solve Problems Fast Without the Drama

    Tired of endless problem discussions? Use the OODA loop to solve problems fast, structured, and decisively. 

    Written by

    Tom Vogel

    Entrepreneurship Leadership
  • Behind the Hustle: The Entrepreneur My Family Sees
    11.04.2025

    Behind the Hustle: The Entrepreneur My Family Sees

    Balancing startup and family is a constant juggling act. Some behind-the-scenes thoughts on the entrepreneur my family sees.

    Written by

    Tom Vogel

    Entrepreneurship
  • “Thanks for Your Message!” — Why Short Business Emails Matter
    31.03.2025

    “Thanks for Your Message!” — Why Short Business Emails Matter

    Are short business emails pointless? Quick replies keep momentum, reduce frustration, and improve support and sales outcomes across cultures.

    Written by

    Tom Vogel

    Entrepreneurship Leadership
  • Business Growth Projections: Think Big or Stay Cautious?
    27.03.2025

    Business Growth Projections: Think Big or Stay Cautious?

    Should you use optimistic or conservative business growth projections? Learn the pros and cons of both strategies.

    Written by

    Tom Vogel

    Entrepreneurship
  • Startup Product-Market Fit: Focus on Product, Not Paperwork
    25.03.2025

    Startup Product-Market Fit: Focus on Product, Not Paperwork

    Startups succeed by solving real problems, not by filing forms. In the early stages, focus on startup product-market fit.

    Written by

    Tom Vogel

    Entrepreneurship
  • The Compliance Trap: How Bureaucracy Became a Business
    20.03.2025

    The Compliance Trap: How Bureaucracy Became a Business

    Endless audits, certifications, and paperwork. The compliance trap buries entrepreneurs with forms and fees, and the compliance industry benefits.

    Written by

    Tom Vogel

    Entrepreneurship
  • Folders Are Dead. So Why Are We Still Using Them?
    18.03.2025

    Folders Are Dead. So Why Are We Still Using Them?

    A modern approach to organizing and accessing digital information

    Written by

    Tom Vogel

    Digital Transformation Entrepreneurship
  • Kaizen for Entrepreneurs: How To Transform Work and Life
    17.03.2025

    Kaizen for Entrepreneurs: How To Transform Work and Life

    Kaizen isn’t just for factories. Kaizen for entrepreneurs means continuous improvement to business, teams, and daily life.

    Written by

    Tom Vogel

    Entrepreneurship Leadership
  • Entrepreneurs vs a Dysfunctional World: Fighting for Value Creation
    11.03.2025

    Entrepreneurs vs a Dysfunctional World: Fighting for Value Creation

    Security questions, compliance forms, and due diligence checks: Discover how to fight red tape in a dysfunctional world.

    Written by

    Tom Vogel

    Entrepreneurship
  • Trust Issues? 3 Customer Red Flags You Shouldn’t Ignore
    24.02.2025

    Trust Issues? 3 Customer Red Flags You Shouldn’t Ignore

    Not all customers are worth keeping. Learn the top 3 warning signs of untrustworthy clients—and why letting them go might be the best option.

    Written by

    Tom Vogel

    Entrepreneurship
  • Entrepreneurial Survival: Starve the Doubt, Feed the Drive
    20.02.2025

    Entrepreneurial Survival: Starve the Doubt, Feed the Drive

    Battling doubt is part of entrepreneurial survival. Discover how to escape the doubt trap — for yourself and your entire team.

    Written by

    Tom Vogel

    Entrepreneurship Leadership
  • When Every Option Sucks — The Reality of Entrepreneurship
    17.02.2025

    When Every Option Sucks — The Reality of Entrepreneurship

    Choosing between bad and worse is a core part of entrepreneurial decision-making — sometimes, every option sucks.

    Written by

    Tom Vogel

    Entrepreneurship Leadership
  • Why Missing the Target Matters: Lessons from Entrepreneurial Failure
    11.02.2025

    Why Missing the Target Matters: Lessons from Entrepreneurial Failure

    Failure isn’t the opposite of success, it’s part of it. Here’s why missing the target a thousand times is a prerequisite for success.

    Written by

    Tom Vogel

    Entrepreneurship
  • Life Is Too Short for Office Politics — Here’s How I Opted Out
    03.02.2025

    Life Is Too Short for Office Politics — Here’s How I Opted Out

    Think office politics is limited to large corporations? Think twice. If your startup sells to large corporations, you will get your dose, too.

    Written by

    Tom Vogel

    Entrepreneurship Leadership
  • Is Time-Blocking Boosting Your Productivity or Blocking Your Team?
    27.01.2025

    Is Time-Blocking Boosting Your Productivity or Blocking Your Team?

    Time-blocking is awesome for deep work. But as a leader, you need to balance deep work and collaboration. Here are some tips.

    Written by

    Tom Vogel

    Entrepreneurship Leadership
  • Multiply by Pi: Why Everything Takes Longer Than Expected
    22.01.2025

    Multiply by Pi: Why Everything Takes Longer Than Expected

    Wonder why projects always take longer than expected? Multiply your time estimates by Pi, and you will be fine.

    Written by

    Tom Vogel

    Entrepreneurship Leadership
  • Emotional Emails Are a Productivity Killer — How to Respond Smarter
    15.01.2025

    Emotional Emails Are a Productivity Killer — How to Respond Smarter

    Emotional emails waste time and damage relationships. Learn how to respond smarter and protect your productivity.

    Written by

    Tom Vogel

    Entrepreneurship Leadership
  • Why Risk Management Alone Won’t Save Your Business
    13.01.2025

    Why Risk Management Alone Won’t Save Your Business

    Risk management is vital — but not enough. Taking calculated risks is essential for innovation, growth, and long-term business success.

    Written by

    Tom Vogel

    Entrepreneurship
  • Life of an On-Call Engineer: From Symphony Halls to Server Calls
    08.01.2025

    Life of an On-Call Engineer: From Symphony Halls to Server Calls

    The life of an on-call engineer is surprisingly similar in startups and enterprises. As long as you answer your phone, you can be anywhere.

    Written by

    Tom Vogel

    Digital Transformation Entrepreneurship
  • Six Weeks to Repay: The Realities of Pandemic Loan Agreements
    07.01.2025

    Six Weeks to Repay: The Realities of Pandemic Loan Agreements

    Here is a real startup story of what happened when a COVID-19 credit suddenly came due — with just six weeks to repay CHF 360k.

    Written by

    Tom Vogel

    Entrepreneurship
  • Never Surrender: Learnings From a Small Nation For Entrepreneurs
    27.12.2024

    Never Surrender: Learnings From a Small Nation For Entrepreneurs

    What startups can learn from small nations: work harder, resist pressure, solve problems, and never surrender to larger competitors.

    Written by

    Tom Vogel

    Entrepreneurship Leadership
  • Bursting the Founder Bubble: Why It’s Good for Growth
    26.12.2024

    Bursting the Founder Bubble: Why It’s Good for Growth

    Founders must face reality. Learn why bursting the founder bubble is key to market fit, positioning, and real company value.

    Written by

    Tom Vogel

    Entrepreneurship
  • Swiss vs US Business Culture: The Key Differences
    21.12.2024

    Swiss vs US Business Culture: The Key Differences

    A Swiss entrepreneur compares the Swiss vs US business culture, market size, scale, and transactional style.

    Written by

    Tom Vogel

    Entrepreneurship
  • How to Deal with Shit Days: A 4-Step Coping Strategy
    19.12.2024

    How to Deal with Shit Days: A 4-Step Coping Strategy

    When nothing gets done and everything goes wrong, I call it a shit day. Shit days are unavoidable, and here is how you deal with shit days.

    Written by

    Tom Vogel

    Entrepreneurship Leadership
  • Raising Your First Startup Funds: 6 Essential Tips
    13.12.2024

    Raising Your First Startup Funds: 6 Essential Tips

    Here are my 6 key tips for raising your first startup funds to attract investors, negotiate term sheets, and plan for a successful exit.

    Written by

    Tom Vogel

    Entrepreneurship
  • What Entrepreneurship and Climate Change Have in Common
    11.12.2024

    What Entrepreneurship and Climate Change Have in Common

    Entrepreneurship and climate change share a burden: Too many urgent problems, too little time. Can you prioritize root causes over symptoms?

    Written by

    Tom Vogel

    Clean Energy Entrepreneurship
  • Why Every Organization Is Naturally Unorganized
    08.12.2024

    Why Every Organization Is Naturally Unorganized

    Even with org charts and rules, organizations are messy. Any group is naturally unorganized, and even solopreneurs can’t fully escape it.

    Written by

    Tom Vogel

    Entrepreneurship Leadership
  • How to Use Excel for Tech Troubleshooting
    18.11.2024

    How to Use Excel for Tech Troubleshooting

    Think Excel is just for finance? Learn how to use Excel for tech troubleshooting: Spotting misconfigurations, seeing anomalies and patterns.

    Written by

    Tom Vogel

    Digital Transformation Entrepreneurship
  • Why Entrepreneurs Make Bad Lawyers (And That’s OK)
    30.10.2024

    Why Entrepreneurs Make Bad Lawyers (And That’s OK)

    Entrepreneurs value speed and pragmatism. Lawyers aim for perfection. Entrepreneurs make bad lawyers, and vice-versa.

    Written by

    Tom Vogel

    Entrepreneurship
  • Startup Reality Check: What Founders Really Do
    29.10.2024

    Startup Reality Check: What Founders Really Do

    Forget the glamor. What founders really do includes HR, finance, and crisis-solving — whatever has to be done, not what they enjoy doing.

    Written by

    Tom Vogel

    Entrepreneurship
  • Seek the Decision, Not the Endless Options
    28.10.2024

    Seek the Decision, Not the Endless Options

    Entrepreneurs lose time avoiding decisions because they dread one simple thing: The “no.” Seek the decision, it will drive progress.

    Written by

    Tom Vogel

    Entrepreneurship Leadership
  • Why Great Entrepreneurs Think in Decades, Not Years
    17.10.2024

    Why Great Entrepreneurs Think in Decades, Not Years

    Most entrepreneurs overestimate short-term gains and ignore the power of long-term growth. Think in decades to build real success.

    Written by

    Tom Vogel

    Entrepreneurship
  • Business Plan or Cashflow Plan: Which Fits Your Business Best?
    17.09.2024

    Business Plan or Cashflow Plan: Which Fits Your Business Best?

    Not sure if you need a business plan or cashflow plan? Here’s how to decide, from private households to startups . But cash always comes first.

    Written by

    Tom Vogel

    Entrepreneurship
  • Keep It Simple in Tech to Avoid Dependency Hell
    16.09.2024

    Keep It Simple in Tech to Avoid Dependency Hell

    Learn from our mistakes in upgrading Keycloak — dependency deadlocks and undocumented hacks made us burn in dependency hell

    Written by

    Tom Vogel

    Digital Transformation Entrepreneurship
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About Me

I’m a tech entrepreneur, active reserve officer, and father of three — writing about entrepreneurship, leadership, and crisis management from hard-won experience. No AI, no fluff, no promos. Just plain-text insights for people building and leading under pressure.

When I’m not solving problems, I find clarity in the mountains around Zermatt.

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