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Your Business Doesn’t Matter. The Universe Said So
In cosmic terms, your startup is invisible. That’s not depressing — it’s the most liberating thing an entrepreneur can hear.
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Tactical Terms: How To Turn Vague Discussions Into Action
“Let’s discuss it” is not a plan. “I need to think about it” is not progress. The military concept of tactical terms changes everything.
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Move Fast and Break Things, Or Think First and Win?
Rushing to build what one customer asks for is a trap. Here’s how taking your time leads to better products and stronger demand.
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The Best Entrepreneurs Know When to Slow Down
Speed is an entrepreneur’s superpower — until it isn’t. Here are 5 situations where slowing down delivers better results.
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Stop Testing the Safe Parts of Your Code: A Real-Life Story
End-to-end tests miss the fatal errors. You need the annoying testers who ask the dumb questions to find the real risks in your code.
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24 Hours to Fix a Disaster: A True SaaS Recovery Story
When a data migration went wrong and wiped production data on a Thursday, our team had one goal: Full SaaS recovery before the weekend.
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The World Is Broken. Entrepreneurs Need to Help Fix It.
Geopolitics, energy shortages, and economic downturns aren’t just news headlines. They’re your business problem, too.
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Entrepreneurship in Troubled Times: Don’t Deny, Don’t Delay
What connects an airline pilot in April 2020, a Serbian taxi driver in January 2020, and today’s Iran war? Two survival rules for leaders.
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Good Cop, Bad Cop: A Must‑Know Tactic for New Professionals
The good-cop-bad-cop tactic is not obvious to juniors. Teach them the roles, and take on the bad-cop role for them to succeed.
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Entrepreneurship in Times of Crisis: Be Cautious, Then Strike
What options do entrepreneurs have in times of crisis? If you want to seize the moment in rough times, you have to be cautious first.
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I Don’t Care, It’s Not My Problem: Never Say This as a Leader
If there weren’t any problems, there would be no need for leadership. And there is definitely no room for leaders who say it’s not their problem.
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Focus Is Key: Is This Still the Case in the Age of AI?
Generations of entrepreneurs were taught that focus is key. While this is still valid for execution and operations, what about strategy?
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If You Are a New Leader: Meet People First, Then Judge
This is an episode about one of the most profound leadership lessons I learned as a new leader almost 15 years ago
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My Office Is Where My Backpack Is: Lessons From 10 Years of Remote Work
Remote work gives professional flexibility to companies and personal flexibility to employees. But you need the right equipment for it.
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Does Social Media Really Depict Entrepreneurial Success?
In the age of artificial intelligence and geopolitics, entrepreneurial success isn’t what it used to be. A plea for the middle class.
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Why People Cannot Fully Control Time Planning, Even if They Try
Time planning is a paradox. We want to be ambitious, yet we know that delays will occur. Even if we try to do things on time, we usually fail. Why?
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How to Stay On Top of Your Tasks: The “Block” and “Admin” Secret
Entrepreneurs juggle many hats and projects. On top, tasks from your private life pile up. How can you stay on top of your tasks?
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From Playground to Boardroom: Trust Builds Slow and Breaks Fast
Whether it’s a missing $10 bill at home or a botched SaaS rollout, trust with kids and in business builds slowly and vanishes in a single slip.
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AI Changes Everything. But How Open to Change Are You?
Survival is optional. If you don’t want to change in the age of AI, the age of AI will change you and your business.
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Speed of Execution Saves Your Mental Sanity and Your Business
Life can be rocky, and backlogs can pile up. But there are strategies to manage high workloads, reduce mental load, and keep customers happy.
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The Startup‑Politics Mismatch: Four Checks Every Country Needs
Startups and politics are misaligned in many countries. Here are four checks every country needs, using Switzerland as an example.
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Complaining Is Not an Option: What Entrepreneurs Should Do Instead
Instead of complaining, get up and do things, shape your environment, and do more with less. Once you’re there, go and inspire others.
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Mission, People, Organization: Why Yet Another Book on Leadership?
Our practical book on leadership puts three aspects of leadership on the same level: The mission, the people, and the organization.
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New Year’s Resolutions for 2026: Stay True to Your Values
A wild year lies behind us. What can an ordinary entrepreneur do to succeed in 2026? The answer is simple: Stay true to your values.
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Farewell Events: Modesty or One Last Show Time? My Choice Is Clear
Observations from 4 different farewell events in the Swiss Armed Forces – the commonality is modesty and camaraderie. Spot the side notes.
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Blood, Sweat, and Tears: The Price You Pay for Experience
When I was younger, the word “experience” infuriated me. 20 years later, I know that blood, sweat and tears are the price of experience.
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Feeling Uninspired? Adults and Kids, Put Your Mobile Phones Away
You should strive to see the bigger picture, not the smaller picture. Quite literally, this is an urgent call to put your mobile phone away.
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Hacking a Satellite? More Common Than You Think
You will be surprised to learn where I heard about how to hack a satellite. Spoiler: This group also taught me a ton of other things.
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How to Reduce Complexity to Maximize Effects
Do you want to reduce complexity? Here is a real-life example from an IT systems landscape discussion on why less is more.
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Martec’s Law: How to Keep Up With Technological Change
Digital transformation is a marathon, not a sprint. Martec’s Law explains the reasons for this, and what you can do to stay relevant.
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Should Entrepreneurs Be Proactive or Keep Calm? The Answer Is: Both
Do you want to seize the moment but not freak out unnecessarily? Then you have to learn to be proactive and keep calm at the same time.
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In Tough Times, You Have to Leave Your Ego at the Door
The good times are over. Do we still have room for egos, office politics and power games? As a leader, you should leave your ego at the door.
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Zero Inbox: How to Do It, and How Not to Do It
Glaring into somebody’s laptop screen is not what I normally do. But I was triggered by a “zero inbox” sticker, and I saw anything but. Recently, I sat in a meeting next to someone who had a sticker on the laptop screen saying “zero inbox”.…
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How to Avoid a Dysfunctional Board in a Startup
A dysfunctional board can limit your startup’s freedom of action. But dysfunctionality isn’t felt every day, but only in important matters.
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A Hitchhiker’s Guide to AI Bullshit Bingo
AI bullshit bingo is everywhere, but this article is really about leadership and management in the age of AI, not AI itself.
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Don’t Trust the Time Management Gurus
No single time management technique will work for every scenario. And no single time management technique will survive your entire career.
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Sick Leave Uncovered: The Costs You See and the Benefits You Don’t
Sick leave exposes the tension between finance and solidarity. But supporting your colleagues in tough times pays off more than you think.
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Why “It’ll Be Done Tomorrow” Never Works Out
For both simple and complicated tasks, “It’ll be done tomorrow” never works out. Dependencies and different perspectives are to blame.
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Compliance Overreaction: How Common Sense Gets Lost in Corporate Gift Rules
Compliance overreaction is killing common sense in corporate gift-giving. Here is an example how rules meant to prevent bribery harm relations
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The Anchor I Return to When Entrepreneurship Gets Messy
You need a fallback when entrepreneurship gets messy. Mine rests on four pillars: Fearlessness, commitment, decision-making, and simplicity.







































