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Personal Mission Statement: An Entrepreneur’s Moral Compass
Every entrepreneur needs a moral compass. For me, the core elements are fearlessness, commitment, decision-making, and simplicity.
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Digital Transformation Is a Marathon, Not a Sprint
Digital transformation isn’t just about fast tech, it’s about slow human change. Here are some lessons from war zones and the corporate world.
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Why A 10-Minute Talk Can Be Worth a Full-Day Networking Event
A single 10-minute conversation can turn a full-day networking event into a success. But you can’t tell in advance.
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Manual to Automation Process: Why Hands-On Work Comes First
Automation isn’t a shortcut. Understanding the manual work first is essential to a successful manual to automation process.
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Workplace Rituals: A New Dot on the Map, and a Glass of Whisky
The Whisky has been used for all kinds of workplace rituals since the founding days of our company.
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“We Play by The Rules”: Entrepreneurs Benefit From Integrity in Officials
Entrepreneurs need officials to play by the rules. Here’s why fair officials and authorities are an underrated startup advantage.
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Building an IT Company? Then Don’t Just Hire IT Guys
Don’t just hire IT guys. A mechanic might be better at helping customers succeed with your software than a software engineer.
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When Business Becomes Personal: Firing a Co-Founder
Firing a co-founder is like a divorce — painful but sometimes necessary. Here’s what I learned from firing co-founder #4.
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Simplify Your Software Product to Refactor Easier and Sell More
Simplify your software product to make refactoring easier and boost sales by reducing complexity, misconfigurations, and apparent bugs.
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Networking for Entrepreneurs: Say Yes to Every Event. Then, Choose and Focus
Networking for entrepreneurs means staying open to new events, avoiding snap judgments, and focusing on what truly adds value to your goals.
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What It’s Really Like to Be a Startup CEO
Being a startup CEO means handling the hardest problems every day. Here’s what the job really looks like behind the scenes.
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How to Build Trust in B2B SaaS Products
Many users don’t trust your B2B SaaS product at first. Here’s how to build trust through better onboarding, training, and UX.
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AI Adoption in B2B: Lessons from the Cloud and the iPad
Just as a world without video calls is unthinkable today, Gen AI will be omnipresent in 10 years from now. But AI adoption in B2B takes time.
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Global But Swiss: How We Build Team Spirit Across Time Zones And Nations
A global customer base needs a global team. And it needs roots, which are in Switzerland in our case. Here is how we build team spirit across time zones.
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The Hidden Heart: Revealing Emotions in CEO Leadership
Startup CEOs face intense highs and lows — but rarely show it. However, revealing emotions in CEO leadership can be a strength, not a weakness.
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Planning Two Weeks Ahead: An Illusion or a Matter of Discipline?
Is planning two weeks ahead possible or just a productivity myth? Here is a practicalmethod to stay ahead — even with unexpected tasks pile up.
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The Power for Forever: Long-Term Thinking for Politicians and Entrepreneurs
What do politicians and entrepreneurs share when it comes to long-term thinking — and where do they differ?
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Urgent Bug! Check Your Corporate IT Configuration First
SaaS bugs often turn out to be corporate IT configuration issues. Whitelisting, security tools, and authentication services are to blame.
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Overdetermination Creates Inefficiencies — How to Remove It
Overdetermination causes inefficiencies in laws, tech, and business. Spot it, remove it, and bring clarity to your product, team, and thinking.
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How Your Monthly Investor Reporting Builds Trust — and Secures Funding
Sharing accurate KPIs and honest updates in your monthly investor reporting is your secret weapon: It builds trust and unlocks future funding.
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How Regulation Kills Innovation — and What It Means for Entrepreneurs
From geothermal energy to software, regulation kills innovation. How excessive rules crush progress and what entrepreneurs must do to adapt.
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The Global View of Europe: Aging, Indebted, and Lagging Behind
Entrepreneurs can learn from the global view of Europe: They should stay lean, modernize their products, and adapt constantly.
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Take It To The Next Level: Insights From Our ISO 27001 Recertification Audit
The key takeaway from our ISO 27001 recertification audit was to shift from bottom-up to top-down risk management.
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Hiring Is The Toughest Challenge For Entrepreneurs
Hiring is the toughest challenge for entrepreneurs. Even experienced founders struggle — and there’s no shortcut to getting it right.
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Jazz over Orchestra: Improvisation Skills for Startups
In troubled times, the Jazz mindset outperforms rigid orchestration. Improvisation skills make the whole difference for startups.
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Why Laptop-Friendly Business Dashboards Are All You Need
Forget the big-screen dashboards. Laptop-friendly business dashboards improve focus, mobility, and leadership in growing companies.
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Rome Wasn’t Built in a Day. Building a Successful Business Takes Time
Success doesn’t happen overnight. Building a successful business over time requires three key strategies: divide and conquer, focus, and continuous improvement.
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Do You Hate The Chaos in Your Company? Get Used to It
Here are the three main causes of chaos in your company: Changing priorities, mixing topics, and incompetence
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Connecting the Dots in Business Leadership: Lessons from the Military
What makes great business leaders stand out? Connecting the dots. I learned this skill as an active reserve officer in the Swiss Armed Forces.
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Google Workspace to Microsoft 365 Migration: Why Starting Fresh Helps
After 5 years, a Google Workspace to Microsoft 365 migration cleaned up digital clutter and improved collaboration.
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The Discussion Paradox: Why Talking Sparks and Stalls Action
The discussion paradox traps teams in endless talk or sparks real progress. As a leader, you have to strike a balance between action and conversation.
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Multi-Dimensional Leadership: Team, Mission, and Organization Are Equally Important
Multi-dimensional leadership isn’t either-or, it’s about aligning team, mission, and organization in any leadership situation.
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Kill The Agile Manifesto!? Think Twice
The Agile Manifesto isn’t the problem — rigid processes are. Real agility depends on continuous conversation, not dogmatic process rules.
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Seamen, Entrepreneurs, Commanders: Skin in the Game
True leaders don’t walk away in a storm. True leaders can’t walk away, as they have skin in the game. Some lessons from sailing.
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Two Steps Forward, One Step Back: Welcome to Entrepreneurial Struggles
Entrepreneurial struggles are real — rejections, hiring mistakes, and bugs that won’t wait. Startup life is a marathon. Get used to it.
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Kids and Startup? The Challenges Are Surprisingly Common
Juggling kids and startup and looking for parallels? Days normally don’t unfold as planned, and you can’t walk away from your responsibilities.
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It’s Harder to Kill Your Company Than You Think: The Value of Options
Can you walk away and kill your company every time something bad happens? Of course not. You need to find a way out of the situation.
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True Strategy Means Choosing What Not to Do
True strategy isn’t about lofty vision statements, it’s about making tough choices. It starts with deciding what not to do.
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The Problem with Managing JIRA Tickets? Recognizing Patterns
Put somebody in charge of managing JIRA tickets rather than just shifting them around, or you will drown in duplicates and unassigned tickets
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Founding a Startup Is Like Starting a Fire in the Rain
Founding a startup takes constant effort — like starting a fire with wet wood. Here’s what it feels like to build from scratch.







































